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AI Creative Direction · Luxury Brands

Creative that makes product feel inevitable.

Heritage-level creative direction for luxury brands.

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Response
Within 24 hours
Concept-led
Every frame art-directed
Worldwide
Serving major markets
Currently serving
Fashion & Ready-to-Wear · Beauty & Skincare · Jewellery & Accessories

Work

Selected Work

Fashion campaign work Jewellery campaign work

What I build

Visual systems,
not just assets

Every brief is concept-led and art-directed to editorial standard. I direct. The output is studio-quality. The invoice is not.

01

Editorial
Campaign System

Seasonal campaign builds — concept, art direction, and complete visual system. Editorial spreads, lookbook suites, hero assets. Every frame art-directed.

Scope-dependent
↗
02

SKU Visual
Migration

Your entire product catalogue rebuilt in a consistent visual system. Uniform lighting, environment, and brand language — at any scale.

Scope-dependent
↗
03

Brand Visual
System

Complete visual identity architecture. Campaign concept, visual language system, and delivery-ready assets across every channel and format.

Scope-dependent
↗

Explore by industry

Built for brands
that mean it

Browse the work by industry. Each portal is a curated gallery of campaigns built for that category — concept through final delivery.

01

Fashion &
Ready-to-Wear

Campaign systems, editorial spreads, and lookbooks for fashion and apparel brands. Every frame art-directed.

↗
02

Jewellery &
Accessories

High-detail product visuals and campaign creative for jewellery and luxury accessories brands.

↗
03

Beauty &
Skincare

Visual systems for beauty and skincare — from hero product shots to full seasonal campaign direction.

↗
04

Lifestyle &
Interiors

Atmospheric lifestyle campaigns and product catalogues for home, interiors, and wellness brands.

↗

The difference

Why brands are
switching to Orvane

Traditional Agency
The old model.
Expensive, slow, rigid.
  • ✗ Agency-scale production budget
  • ✗ 6–12 weeks from brief to delivery
  • ✗ One creative direction per project
  • ✗ Studio, travel & talent overhead
  • ✗ Revisions billed separately
  • ✗ Scaling requires new shoots
Orvane Studio
Campaign quality.
Without the infrastructure.
  • ✓ Quoted per project — all-inclusive
  • ✓ 72 hours depending on scope
  • ✓ Unlimited creative directions explored
  • ✓ Creative direction is the product. No location limits.
  • ✓ Two rounds of revision included
  • ✓ Multi-format delivery from one production
Turnaround Time
Traditional
6 – 12 weeks
Orvane
Depending on scope
Investment
Traditional
Full-service agency rates
Orvane
50–70% lower cost structure
Campaign Assets Delivered
Traditional
~20 assets
Orvane
Depending on scope

67% of online shoppers rank image quality as the single most important factor in their purchase decision — Salsify Consumer Research

How it works

From brief to final files
in 72 hours depending on scope

01

Brief & Scope

You send me your brand assets, references, and creative brief. I align on assets, format, and timeline — no guesswork.

02

Creative Direction

I build a directional concept — mood, palette, lighting language, composition logic. All grounded in your brand identity.

03

Visual Production

I execute the visual system using my proprietary AI pipeline — art-directed, refined, and quality-controlled at every frame.

04

Delivery

Final files in your required formats — print-ready, web-optimised, retouched. Ready to publish immediately.

Begin a brief

Ready to see what your
brand can become?

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Major markets worldwide
Other markets
Response time
Within 24 hours
Based in
Belgium
Serving
Worldwide
Standard delivery
72 hours depending on scope

FAQ

Frequently asked questions

Orvane Studio provides creative direction for complete campaign visuals. I handle art direction, model casting, set design, lighting, and post-production — every creative discipline a traditional campaign requires. The output is editorial-quality campaign imagery, delivered on a timeline that corresponds to scope.
Every project is scoped and quoted individually. Pricing is determined by your required assets, creative complexity, and turnaround. Budget is part of the intake enquiry — not a negotiation. A detailed proposal is provided once scope is clear.
Two rounds of revision included, consistent creative direction across every frame, and multiple formats produced from a single production — no reshoots required. I also produce commercial campaign videos and ad funnels for brands that need motion assets alongside still imagery. Timeline corresponds to scope.
You submit an enquiry or book a call. I schedule an alignment call to understand your brand, scope, and creative needs. If we agree to proceed, I send a proposal, agreement, and statement of work. Once the agreement is signed and payment is secured, you complete a detailed creative brief. Production begins. You receive two rounds of revisions, then final delivery with full commercial usage rights.
Multiple formats and ratios of the same creative direction don't require separate productions. Export versions don't count as new primary assets. One production covers every format — campaign, social, e-commerce, all ratios — without compromising creative quality.
Traditional agency campaigns typically run from EUR 15,000 to EUR 50,000+ for a single production. AI creative direction removes studio overhead, location fees, travel, and talent logistics — delivering campaign-quality imagery at a fraction of the cost. Orvane projects are scoped and quoted per brief, always all-inclusive.
Depending on scope, Orvane delivers complete campaign systems within 72 hours — from brief to final files. Multiple formats and ratios are produced from a single production, with no reshoots required. Traditional timelines of 6–12 weeks are compressed into days.
Yes. Orvane's AI pipeline is directed by a human creative director who controls lighting language, composition, mood, and material detail — the same decisions a photographer makes on set. The output is editorial-quality imagery indistinguishable from traditional production. The difference is speed, cost, and the ability to explore multiple creative directions without additional production cost.
Fashion houses, jewellery ateliers, beauty and skincare brands, and premium home or interiors labels all benefit from AI creative direction. Any brand with strong product quality that needs campaign imagery, lookbooks, SKU visuals, or editorial content — without the cost and timeline of a traditional shoot — is an ideal fit.
Submit an enquiry through the contact form on this page. I will respond within 24 hours to schedule an alignment call. Once the scope, timeline, and creative direction are agreed, production begins. Delivery follows within days, not weeks.
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